The Most Common Misconceptions About UI Design
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The Most Common Misconceptions About UI Design

User experience (UX) design and user interface (UI) design are to facets of web development and design that many people who aren’t well versed in the area often get confused about and don’t truly understand. That confusion often leads to there being many misconceptions about the two, including them being mistaken for each other. Let’s […]

How To Repurpose Blog Content For Content Marketing
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How To Repurpose Blog Content For Content Marketing

Content marketing is one of the more popular and successful marketing strategies in use in today’s world. It’s a great way to reach people with news and other information businesses want to share to catch the interest of consumers. The content used can take many forms and can appear in different places on the internet, […]

How To Go About Developing Packaging For Your Product
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How To Go About Developing Packaging For Your Product

When it comes to developing a product that consumers will want to buy, of course, the product itself will be the main selling point, but you also need to consider the packaging for your product. Packaging goes a long way in attracting a person and making them want to buy your product. It’s not just […]

How To Design The Perfect Icon For Your App
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How To Design The Perfect Icon For Your App

There’s no denying that having an app for mobile devices is not only a great way to make some money but it’s also a great marketing tool for businesses. But with the millions of apps that are available, it can be hard for an app to stand out from the crowd without some effort being […]

Retargeting Campaigns: What Are They & How Do I Utilise Them?
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Retargeting Campaigns: What Are They & How Do I Utilise Them?

There are many types of marketing strategies available to drive new customers to a company’s site. But what about the ones who come but then leave without converting and buying something? There are many people who do that, who visit a site but don’t convert on their first visit. Don’t worry, there’s a marketing strategy […]