How To Develop Your Brand’s Online Personality
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How To Develop Your Brand’s Online Personality

Having an online presence, especially a presence on social media, is important for companies to connect with their customers and potential customers. Yet just having a presence isn’t enough. Your brand has to resonate with the audience so that they will be interested in your brand. This means your brand needs to have an online […]

How To Turn Your Customers Into Marketers
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How To Turn Your Customers Into Marketers

Getting the word out about your company is essential for a business to thrive, especially for small start-up companies, in this world where there is fierce competition. It can be especially hard for new businesses with limited resources to put a lot of money into marketing efforts, too. But many of the successful businesses today […]

Does Your Brand Need A Tone Of Voice?
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Does Your Brand Need A Tone Of Voice?

When it comes to online marketing and especially with social media, how you appear to your audience is key to getting them interested in you. Not only does this have to do with the content you share, but also how you appear in general. This means you need to have a strong and attractive brand personality […]