When it comes to using a website for your business, and using social media, online ads, and blogging to help send traffic to your site, you want to be able to see how well all your efforts are doing in getting people to you and how well you are doing in converting them. That means you need to harvest data and do an analysis of of it to see how well things are going and where you can improve. Google Analytics is one of the top tools to use to help you gain that data and do an analysis of it. But to get the best results, you want to make sure you have your Google Analytics optimised to get you the better data analysis you need. How do you do that? Here are a few things you can do:
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